Lacoste Perfume

creative campaign

Lacoste Fragrance Campaign directed by Jean-Jacques Ndjoli and shot by Axel Jozef. Ndjoli developed a backdrop that interprets the Lacoste Summer ’22 fragrance through a play on organic forms, colors, and materials. This created an original universe in which the models interacted with their surroundings.

Paris, June 2022.

Creative Direction & Set Design: Jean Jacques Ndjoli

Deco: Lisa Boukobza

Photographer: Axel Jozef

Production: Louis Delva